Branding (Marketing)
Subject
Subject Source: Library of Congress Subject Headings
Found in 4 Collections and/or Records:
Administrative Files, 1971 - 1982
Series
Identifier: ACC 84-021:
Scope and Contents
This series contains administrative files created and maintained by the Division of Tourism Development of the Department of State Development from 1971 to 1982. Files contain meeting minutes, correspondence, promotional materials, speeches, planning documents, financial reports, and tourism studies. Topics include the “Mellowtime” advertising campaigns of 1978-1979 and the Old West Trail. Also included are minutes from the Old West Trail Foundation, Old West Regional Commission, and the...
Dates:
1971 - 1982
Energy Policy Outgoing Correspondence, 1979 - 1980
Series — Box 3005
Identifier: ACC 2014-053:
Scope and Contents
Files include subscription for energy journals, correspondence, marketing strategy and proposals.
Dates:
1979 - 1980
Marketing Plans and Budget Request, 1987 - 2003
Series — Box 07405
Identifier: ACC 2018-021
Scope and Contents
This series contains strategic planning documents for the Governor’s Office of Economic Development (GOED), whose mission is to increase quality employment opportunities in South Dakota and to better prepare South Dakota communities for development opportunities. There are four marketing plans (FY 1996, 1997, 1998, and 2003) which establish the specific goals of the office, and the tactics used to reach those goals. There is also a copy of a budget request from 1987 submitted to the Interim...
Dates:
1987 - 2003
Press Guide and Magazine Inserts, 1989 - 2012
Series — Box 02424
Identifier: ACC 2012-016:
Scope and Contents
This series contains a complete 1989 South Dakota Press Guide, which contains information on the various outdoor opportunities in the State. The guide includes a book outlining press services and outdoor recreation statistics, two audiocassettes, a hunting and fishing guide, introductory letters, and a highway map. The series also includes South Dakota Tourism’s advertising inserts in Giant Step magazine for 2010-2012.
Dates:
1989 - 2012